Olivia Culpo on Navigating Maternity Style & the Pregnancy-Safe Skincare Routine That Changed Everything

Shop Olivia Culpo Pregnancy EssentialsSarah Krick/Cupshe

We interviewed Olivia Culpo because we think you’ll like her picks. Olivia is a paid spokesperson for Cupshe. Our writers and editors independently determine what we cover and recommend. When you buy through our links, E! may earn a commission. Learn more.

Olivia Culpo is stepping into a new chapter, and with that comes changes in both her beauty and fashion routines. Pregnancy has completely shifted her approach, leading her to prioritize gentle, pregnancy-safe skincare and comfortable maternity fashion that works for her evolving needs.

When it comes to skincare, it’s about finding products that work for her pregnancy skin changes. “By the way, everything I’m using now costs 1/20th of the price of what I used to spend,” she tells E! in an exclusive interview. Her current routine proves that effective pregnancy skincare doesn’t have to come with a high price tag.

On the fashion front, Olivia is all about convenience and comfort, especially when it comes to vacation wardrobe essentials. “I love a matching set because it just makes packing and getting dressed so much easier,” she says.

In her new campaign with Cupshe, the Cupshe x Olivia Culpo’s Vacation Edit, she’s joined by her sisters, Aurora and Sophia Culpo, to showcase their favorite vacation-ready pieces.

From budget-friendly skincare to must-have fashion, Olivia is embracing this new phase with confidence, comfort, and style.

Sarah Krick/Cupshe

E!: Have you made any adjustments to your beauty routine during pregnancy?
OC: Definitely. My skin completely changed. I was having really bad dermatitis and rashes from my normal skincare routine. So, I had to change everything, which was a little bit of a learning curve.

I’m happy to take a little bit of the guesswork out for anybody else out there who has bad, sensitive skin during pregnancy. Do you want the favorites?

Vanicream Gentle Facial Cleanser

“I had to change my face wash. I’ve been using VaniCream Gentle Cleanser. That’s the only thing that doesn’t make my skin break out.”

$11.48Amazon
$12.99Ulta
$11.29Target

Customer Ratings: 24,200 +5-star Amazon reviews

La Roche-Posay Cicaplast Balm B5

“It’s so great. It’s the only moisturizer that doesn’t make me break out into hives. So, that’s been amazing.”

$16.99Amazon
$18.99Ulta
$16.99Target

Customer Ratings: 11,900 +5-star Amazon reviews and 1,600+ 5-star Ulta reviews

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E!: What do you want women to feel when they wear something from the Cupshe x Olivia Culpo’s Vacation Edit?
OC: Confident. I want women to feel confident, and I want to take away the stress of packing. Hopefully, this edit will help people narrow down the best of the best.

E!: What’s your go-to look from the Cupshe x Olivia Culpo’s Vacation Edit?
OC: I always like a matching set. There is a maroon two-piece bathing suit that I really like. 

Cupshe x Olivia Culpo’s Vacation Edit Sangria Bliss Bikini Set & Sangria Sarong

“It’s a kind of like a cranberry color and it has a matching sarong. I just love a gem tone. I think it’s nice with the tan.”

$37.99Bikini
$25.99Sarong

Cupshe x Olivia Culpo’s Vacation Edit Midnight in Sicily Bikini Set

“With staple colors like black and white, you can never go wrong.” 

$37.99Cupshe

E!: Tell me about your style changes throughout the pregnancy so far.
OC: Figuring out how to balance all the new curves has been really fun. It’s trial and error, figuring out what I feel the most comfortable in.

If I’m wearing a looser dress, I just need to make sure there’s some balance, whether that’s showing arms or highlighting the bump in some way. Pregnancy dressing is really all about highlighting the bump.

Cupshe x Olivia Culpo’s Vacation Edit Moonlit Shores Maxi Dress

“I had to take this one home from right the shoot. I really love the halter.”

$37.99Cupshe

Cupshe x Olivia Culpo’s Vacation Edit Venus Aura Cover-Up Maxi Dress

“I love the white dresses from the Cupshe edit.” 

$36.99Cupshe

Bumpsuit The Kate Maternity Unitard

“Personally, I’ve found that any sort of Bumpsuit or jumpsuit to be the most flattering—anything tight around the waist.”

$135Bumpsuit
$135Amazon
$135Revolve

E!: You made some changes to your skincare routine. Which products have you kept that are both effective and gentle enough to use during pregnancy? 
OC: There are some items that I still use. I use my Vitamin C from iS Clinical in the mornings. Then, I use the Active Serum from iS Clinical. I still use the Tula sunscreen. 

Tula Protect + Glow Daily Sunscreen

“I love the glowy look. It’s my favorite.”

$38Amazon
$38Sephora
$38Ulta

Is Clinical Pro-Heal Serum Advance+

Fight signs of aging and environmental damage with this serum that helps brighten, protect, and restore your skin’s youthful glow.

$99-$165Amazon
$99-$165Dermstore
$142.20$158Target

Is Clinical Active Serum

Experience smoother, more even skin with this powerful serum that targets fine lines, hyperpigmentation, and acne.

$92-$148Amazon
$92-$148Dermstore
$127.80$142Target
Sarah Krick/Cupshe

E!: How was shooting the Cupshe campaign with your sisters?
OC: Between all of us, we had so many different things that we loved, and some overlap too. My sisters were really nice and they let me select the bathing suits that I felt comfortable shooting in. They let me try them first because obviously I have some body changes with pregnancy. So, it was pretty easy.

They were really nice. There will be a time when someone else is pregnant in the future, and she can get first pick. We’ll extend the same courtesy.

Cupshe x Olivia Culpo’s Vacation Edit Orange Gelato Bikini Set

“Aurora loved the orange bikini.”

$33.99Cupshe

Cupshe x Olivia Culpo’s Vacation Edit Dream Destination One-Piece Swimsuit

“I think anything in black is perfect as a one-piece. Just keep the staples in mind because you can go back to those repeatedly.”

$37.99Cupshe

Cupshe x Olivia Culpo’s Vacation Edit Per Sempre One-Piece Swimsuit

“My sister Aurora was wearing one that had a houndstooth print. I really like that it has a nice gold detail in the front.”

$37.99Cupshe

E!: What suit do you recommend for a viral moment?
OC: I feel like it would be something that Sophie wore. The blue gingham one that Sophie wore. Or the red sarong with the matching bikini. 

Cupshe x Olivia Culpo’s Vacation Edit Picnic in Positano Bikini Set

“My sister Sophie looked really cute in the blue and white print.”

$41.99Cupshe

Want to do more Olivia-inspired shopping? You’ll love these summer essentials.

Sarah Krick/Cupshe

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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