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As the month wraps up, it’s time to reflect on the best new beauty launches that have made waves. From extending the life of your blowout to achieving that coveted glass skin, these products from top brands like Sunday Riley, Color Wow, Maybelline, Laneige, Drybar, and more are must-try beauty essentials.
Whether you’re after hair care that delivers long-lasting volume or skincare that gives you a dewy glow, these new arrivals have quickly become beauty must-haves.
With so many exciting releases this month, it’s the perfect time to refresh your beauty routine. Here’s a closer look at the standout products that deserve a spot in your collection.
Best New Makeup
Maybelline Grippy Serum Hydrating Grip Primer Makeup
Give your makeup a flawless, long-lasting finish with this hydrating primer that creates the perfect base for a smooth application.
Shoppers Say: “I absolutely love the Maybelline Serum Primer! It applies so smoothly and instantly makes my skin feel hydrated and prepped for makeup. Unlike other primers that feel heavy or sticky, this one has a lightweight, serum-like texture that absorbs beautifully.”
Maybelline Lifter Stix Multi-Use Face Stick
Swipe on this multi-use stick for effortless contouring, concealing, bronzing, or even as a foundation for a natural, glowing finish.
Shoppers Say: “So many uses! The formula is lightweight, creamy, and easy to apply to my skin. I love the size of it too! It always puts the perfect amount on my face. Additionally, it is also buildable if I need more coverage.”
CoverGirl Trublend Skin Enhancer Blush Balm
Add a flush of natural color to your cheeks with this balm blush stick for a dewy, skin-like finish that lasts all day.
Maybelline Poreless Jelly Primer
Blur imperfections and hydrate your skin with this jelly primer that creates a smooth, poreless base for flawless makeup.
Shoppers Say: “Loving this! It has a lightweight, jelly-like texture that glides on effortlessly, creating a soft, pore-blurring effect without feeling heavy or greasy.”
Revlon Glimmer Blush Drops
Dew up your cheeks with these blush drops for a subtle, radiant flush and a touch of glow that lasts all day.
Shoppers Say: “Liquid blush can be hit or miss, but these blush drops are a hit for me. The formula is sheer yet buildable, making it easy to achieve a natural flush or a more dramatic glow, depending on my mood. It blends seamlessly into my skin and doesn’t disrupt my foundation, which is a must for long workdays.”
Best New Skincare
Laneige Bouncy & Firm Radiance Boosting Serum with Peony & Collagen Complex
Achieve glass skin by layering this radiance-boosting serum for a smooth, firm, and luminous complexion.
Shoppers Say: “My skin has never felt so hydrated and plump! After just a few days of using this serum, I noticed a significant difference in my skin’s texture. It feels smoother, firmer, and looks incredibly glowy. One of the things I love most about this serum is how it gives my skin that coveted ‘glass skin’ effect.”
Peter Thomas Roth Water Drench Hyaluronic Jelly Moisturizer
Hydrate and refresh your skin with this lightweight jelly moisturizer for a dewy, plump glow that lasts all day.
Shoppers Say: “I love how light and refreshing it feels! It absorbs so fast, like my skin just drinks it up, without leaving any greasy residue. I have combination skin, and this keeps it hydrated without making me oily. It’s perfect for hot weather, especially in Florida or California!”
Sunday Riley Aquamarine Melt Hydrating Gel Balm Cleanser
Melt away makeup and impurities with this hydrating gel balm cleanser for a fresh, clean feel without stripping your skin.
Shoppers Say: “Although it’s a little pricey for a cleanser, it’s worth it! The oil cleanser is in gel form and spreads easily and melts quickly into an oil cleanser. It dissolves my sunscreen and makeup quickly and does not strip my skin like most oil cleansers. I also love that it’s in an airless pump which is more sanitary than a cleansing balm.”
Isle of Paradise Self-Tan Face Drops
Refresh your glow with Isle of Paradise’s newly reformulated self-tan face drops for a natural, buildable tan that delivers a radiant, sun-kissed look.
Shoppers Say: “Love these tanning drops! They give the perfect amount of glow and make my skin feel so healthy! Overall, such a great product and I highly recommend it, it’s especially convenient if you are going to be having events coming up.”
YSE Beauty Your Favorite Ex Deep Down Exfoliating Gel
Revitalize your skin with this exfoliating gel that smooths and brightens, leaving your complexion refreshed and glowing.
Shoppers Say: “I have been using the same exfoliant for yearsssss, but it has recently been dethroned by the Your Favorite Ex Deep-Down Exfoliating Gel! My skin is super sensitive, but this didn’t cause any irritation! I love how soft and glowy my skin feels and looks after using it. It’s like my complexion has been refreshed from the inside out!”
Medicube Turmeric Overnight Wrapping Peel Off Mask
Pamper your skin overnight with this mask that works while you sleep to brighten and smooth for a refreshed, radiant complexion by morning.
Shoppers Say: “In the morning when I peeled it off, omg my skin looked soooo nice and glowy.”
Garnier Micellar Water with Salicylic Acid
Cleanse and refresh your skin with this micellar water that removes makeup and impurities while helping to clear blemishes with salicylic acid.
Shoppers Say: “I have to say, I’m impressed with how well it works for my skin. As someone with oily, acne-prone skin, I’m always on the lookout for products that can help with breakouts without being too harsh. This micellar water does a fantastic job of cleansing and treating my skin without over-drying it.”
Glossier Milky Jelly Cleansing Balm
Gently melt away makeup and impurities with this balm for soft, clean skin that feels hydrated and refreshed.
Shoppers Say: “This cleanser has a wonderful texture. It applies so well and there is no residue when you wash it off. It gives that perfect clean but not stripped feeling. It removed all of my makeup yet did not irritate my eyes.”
Clinique Moisture Surge Active Glow Serum With Hyaluronic Acid
Boost your glow and hydrate your skin with this serum that infuses moisture for a dewy, radiant complexion.
Shoppers Say: “I have mature skin and I really love this serum. It feels really great on my skin and lies beautifully under my foundation, giving my skin a light glow.”
Best New Hair Products
Drybar Blowout Defense Strengthen & Extend Blowout Accelerator Spray
Protect and extend your blowout with this spray that strengthens hair and accelerates drying time for a longer-lasting style.
Color Wow Texas Hold ‘Em Big Hold Hairspray
Lock in your style with this hairspray that delivers maximum hold without the crunch, keeping your hair flawless all day.
Shoppers Say: “Obsessed with this hair spray! It’s the only hairspray that has held my curls into the next day. I have fine hair & it didn’t weigh my hair down.”
Ouai Texturizing Wave Spray
Create effortless, beachy waves with this spray that adds texture and volume for a laid-back, tousled look.
Shoppers Say: “Ouai never disappoints! The Wave Spray is my new favorite hair product. It helps keep my summertime waves, any time of the year. Super easy to use on either damp or dry hair, just spray, scrunch, and go! Also, the scent is heavenly.”
Still shopping for beauty products? You’ll love these skincare picks from PaigeDeSorbo.
How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.
