FIFA’s preparing for the 2026 World Cup, and they’re taking a page out of the NFL’s playbook … tasking Coldplay’s Chris Martin and Phil Harvey with finding famous artists to perform the first halftime show at the world’s biggest sporting event!
In other words, Chris is FIFA’s Jay-Z.
Gianni Infantino,president of FIFA, announced news of the partnership on Wednesday at a press event in Dallas … where they discussed plans for the upcoming 2026 World Cup in North America.

