Kendrick Lamar highlighting his hometown burger joint in his “Not Like Us” video is paying big dividends … as the folks at Tam’s Burgers say they’re stacking bread and cheese, just like their signature dish!
TB manager Lauro Hernandez and his son Bryan Noe tell TMZ Hip Hop … customers have been flooding their Rosecrans Ave location in Compton all weekend, after K. Dot released the smash music vid on July 4.
They say many fans who came in, told them “Not Like Us” was the reason for their visit — and while they still have steady support from locals, Lauro and Bryan say they’re picking up lots of tourist business.
Business is up 30% to 40% since the video dropped.
In the video, Kendrick and ‘NLU’ producer Mustard pull up to Tam’s in a Lambo and post up inside with dancer Storm DeBarge during the song’s 2nd verse.
